RaceFans has shared information about Aston Martin and Formula 1 sponsorship contracts.
The Silverstone collective's deal with new title partner Cognizant is valued at $ 35 million a year. Previously, the title sponsor of the team was BWT, which continued its cooperation withAston Martin in a different status.
RaceFans also notes that "Formula 1"actively attracts sponsors, despite the crisis caused by the coronavirus pandemic. In particular, in recent years, agreements have been concluded with the Saudi oil company Aramco and the Ferrari Trento brand, which produces sparkling wine for the catwalks.
The series currently has 16 partner corporations, with Heineken, Aramco and Emirates bringing in F1's of $ 40 million or more a year. The total annual income of the championship from sponsors exceeds $ 220 million, the newspaper writes.
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